Lead Generation and Conversion Strategies through Digital
2 Roundtable Discussions. 15 Participants. I had the opportunity to facilitate two roundtable discussions on lead generation and conversion strategies through digital, and while both roundtable...
By Chris Peer, Owner & CEO of SyncShow, a TMSA Affiliate member Studies on buying behaviors for the B2B industry continue to show that for the majority of buyers, their first stop in finding a...
The Edgy Power of Video: Practical Tips, Case Studies
The use of video is gaining significant traction in generating marketing, sales and business results in transportation and logistics. TMSA member companies like Averitt Express which uses video to...
10 Reasons Google Hates Your Website - And What You Can Do About It
By Chris Peer, Owner & CEO of SyncShow. Peer presented "10 Reasons Google Hates Your Transportation & Logistics Website - And What You Can Do About It" at the 2018 Logistics Marketing & Sales...
How We Give Up Personal Info to Facebook and Related Apps, and What It Means to Marketers
It’s all the buzz in circles of marketers in transportation and logistics who leverage Facebook and other social media channels for their efforts. With Facebook under fire for allegedly improperly...
2018 Predictions: 7 Top Trends in Digital Marketing
By Brian Everett, CEO of the Transportation Marketing & Sales Association In recent conversations with TMSA members, there appears to be some emerging marketing trends that could have a growing...
If you're looking at ways to improve your success in digital marketing and sales strategy, listen to what Marcus Sheridan has to say. One of TMSA's most incredible "thought leaders" and recently...