TMSA Blog

Marketers Prepare to Storm 2025 with Thought Leadership Content
Business

View from the TMSA Executive Summit: Marketers Prepare to Storm 2025 with Thought Leadership Content

At the same time as Hurricane Milton was spinning across Florida, marketers 900 miles away found themselves brainstorming the toughest issues in logistics marketing—and glad to be out of the path of...

Customer-Centricity Reshapes Logistics
Strategy

Customer-Centricity Reshapes Logistics: Key Trends from 2024 TMSA Study

The big picture: The 2024 TMSA Marketing & Sales Metrics Study reveals a seismic shift in the logistics industry, with customer-centricity becoming the new competitive edge. The 2024 TMSA Marketing &...

TMSA has four major award categories: Purpose, Trailblazers, Rising Stars, and Mountain Movers.
Business

Transportation Sales and Marketing Association Reveals Full List of TMSA Award Winners for 2024

The Transportation Marketing and Sales Association (TMSA) presented its Sales and Marketing Mountain Mover of the Year award winners at its Executive Summit in Hoboken, NJ late last week, concluding...

Embracing Diversity: 4 Key Practices for Inclusivity with Latinos in the U.S.

National Hispanic Heritage Month Does where we come from define who we are? While it certainly contributes to our identity, it's just one crucial episode in a broader story that includes our...

TMSA

TMSA’s Jennifer Karpus-Romain Named Recipient of 2024 Women in Supply Chain Award for Third Consecutive Year

NORTH OLMSTED, Ohio (September 16, 2024) - The Transportation Marketing & Sales Association (TMSA) is proud to announce that Jennifer Karpus-Romain, TMSA Executive Director, has been named one of the...

2024 Driver Appreciation Week

Honoring the Unsung Heroes: Celebrating Truck Drivers During Driver Appreciation Week - September 15-21

Truck drivers are the backbone of our economy, tirelessly moving the goods that sustain our daily lives. They navigate long, lonely highways, face unpredictable weather, and spend countless hours...

Takeaways from 2024 ELEVATE
Events

60-Day Takeaways from the 2024 TMSA ELEVATE Conference

By Conrad Winter, Content and Copy Writer for the Logistics Industry “What could possibly be that loud?” I thought to myself. “And is it getting louder!!?” As the marching band broke into the crowded...

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