TMSA Blog

sales and marketing alignment
Business

How to Fix Sales and Marketing Alignment in Logistics

In transportation, sales and marketing misalignment rarely looks like a dramatic organizational problem. It looks like marketing celebrating a campaign that sales does not know how to use. It looks...

Events

From Capacity to Collaboration: How Stronger Partnerships Will Define the Next Freight Cycle

When Gary Cornelius, Vice President of Business Development at TCW, and Jordan Strawn, Senior Vice President of Brokerage at Werner Enterprises, talked about what strong transportation partnerships...

AI in Transportation
Events

Don’t Chase the Shiny New Thing: A Practical AI Lesson for Transportation

Throughout his session, “AI in Transportation: From Hype to Operational Impact,” at the Jarrett Supply Chain Summit on August 6 in Cleveland, JP Wiggins, CEO at 1Logtech, returned several times to an...

Events

ELEVATE 2026 Brings Transportation Sales and Marketing Innovation to Denver

The most innovative showdown in transportation sales and marketing took place on the main stage of the 2026 ELEVATE Conference in Denver. There, industry leaders competed in the first-ever TMSA Tech...

TMSA Honors Transportation and Logistics Leaders with 2026 Awards at ELEVATE Conference in Denver

North Olmsted, OH, April 24, 2026 —The Transportation Marketing and Sales Association (TMSA) announced the recipients of its 2026 Trailblazer Awards and Rising Star Awards on June 8, 2026, during the...

TMSA Honors Five Transportation and Logistics Companies with 2026 Purpose Awards

Champions of Impact Virtual Ceremony Recognizes Community Engagement and Sustainability Leadership North Olmsted, OH, April 24, 2026 — The Transportation Marketing and Sales Association (TMSA)...

TMSA

Listening to Members: Why TMSA’s New Education Tracks Matter

At TMSA, one thing has always been true: this is a community that believes in learning, growth, and lifting one another up. With the launch of TMSA’s new role-based education tracks, that commitment...

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