TMSA Blog

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Sales

TMSAi Summer School 2025: Large Language Model Recap

The last time I spoke to TMSA at length about AI was about 18 months ago—which is like a decade in AI years. A lot has happened in 2025 in AI development. In this and future posts, I'll be diving...

Sales

Circle Logistics and Carrier Assure Reveal Opportunities to Market Fraud Prevention

At a recent freight fraud conference, Andrew Smith, SVP of Circle logistics listened intently as a shipper recounted the story of an unnamed freight brokerage’s uncommon vigilance in pursuing the...

Events

Freight in Flux: Insights from the June 2025 Economic Panel at ELEVATE

At ELEVATE 2025, economic experts explained their assessment of the current freight landscape—and where it's heading. The Economic Panel, moderated by Gary Cornelius of TCU Inc., brought together...

Sales

TMSA Honors the Best in Transportation Sales and Marketing with 2025 Industry Awards

North Olmsted, OH (June 19, 2025)- The energy was electric in Austin, Texas, last week as the Transportation Marketing and Sales Association (TMSA) revealed the winners of its highly anticipated 2025...

Events

Inside the Shipper’s Mind: Key Takeaways from the June 2025 Shipper Panel at ELEVATE

At this year’s TMSA ELEVATE conference, one of the most anticipated sessions delivered exactly what attendees hoped for—unfiltered, practical insights from the people who manage freight every day....

Jennifer Karpus-Romain Pros to Know 2025
TMSA

TMSA's Jennifer Karpus-Romain Recognized as a "Pro to Know" by Supply Chain & Demand Executive for the Third Consecutive Year

NORTH OLMSTED, Ohio (March 17, 2025) - Jennifer Karpus-Romain, Executive Director at the Transportation Marketing & Sales Association (TMSA), has been honored once again as a "Pro to Know" by Supply...

AI Search Engine Optimization (AEO)

From Keywords to Context: Why AI is the Future of B2B Search

B2B buyers no longer rely on simple keyword searches. Instead, they interact with AI-driven search engines that deliver personalized, context-aware answers. This shift requires businesses to rethink...

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