Sep 10 COVID has dramatically changed event marketing strategies – particularly as they transition to either full-on virtual or a hybrid version of virtual/live. A TMSA Affiliate member, Exhibitpro...
By Conrad Winter, a freelance copywriter specializing in content and copywriting for transportation and logistics I, like many people in the world, am pretty happy scaling back and staying in these...
Virtual Events: Making the Right Call for Your Company
COVID has dramatically changed event marketing strategies – particularly as they transition to either full-on virtual or a hybrid version of virtual/live. A TMSA Affiliate member, Exhibitpro explores...
Strategy: The Great Equalizer to Offset Costs of Trade Shows, Events
By Greg Lindsey, Vice President at Exhibitpro, a TMSA Affiliate member and nationally certified woman-owned business that is dedicated to assisting clients develop experiences that engage their...