About Conrad Winter

Something you should know about me is that I love business-to-business copywriting. It gives me a chance to immerse myself in categories and brands I find fascinating. Another thing you should know about me is that, because of my background, I bring an agency style of working and writing to your website, email campaigns, videos, ads, brochures, case studies, and, well, everything. What’s that mean? It’s a discipline that starts with being well-informed about your product or service. My experience at ad agencies taught me a process that’s equal measures strategic, creative and customer-centric. You can always count on me to explore a ton of different ideas in order to find a fresh and interesting angle. My agency discipline benefits every project you’re working on. Whatever the medium, I get creative and leverage key market insights to create copy that helps your product or service stand out—way out. My clients tend to be marketers at B-to-B companies, in-house agencies, design studios and small agencies. I’ve worked in many industries, but I specialize in three: shipping & logistics, EdTech and technology. Basically, business services that are specialized and complex and can benefit from my ability to simplify and clarify.