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Recent Posts by TMSA Staff

Strategy

The Buyer Persona + Market Segmentation

By Art Moryedi, Senior Consultant & Creative Director at Marlik Group, a creative branding, marketing and advertising agency. It was with great pleasure to facilitate the Buyer Persona and...

Strategy

9 Things to Deliver in a Strategic Planning Process

By Mike Brown, Brainzooming, past TMSA Logistics Conference keynote and TMSA member. What can you expect from a "strategic planning process?" That question was the topic of several recent...

Talent Management

Radical Careering: Finding Success and Passion in Your Life

Insights from Sally Hogshead, author, consultant, speaker and guru of all things work-related (and Keynote Speaker at a previous TMSA Logistics Marketing & Sales Conference). What's "radical...

From Transactional to Transformational: Successfully Adding Managed Transportation Services

By JP Wiggins, Co-Founder and Vice President of Logistics at 3Gtms, where he manages channels and partnerships for the company. As part of a natural evolution of their existing offerings, many...

How Your Organization Can Use Salesforce Chatter

By Traci Whetzel, Concept Services, a Business Development and CRM Solutions firm and TMSA Affiliate member. Concept Services is a Salesforce partner with more than 15 years experience helping...

Digital

Ignorance of Digital Marketing: The Silent Killer

By Art Moryedi, Marlik Group, a creative design and inbound marketing agency. This firm specializes in helping businesses that are serious about their business growth and want to generating more...

Strategy

Business Strategy – How to Handle Confidential Information

By Mike Brown, Brainzooming, and valued Contributor to TMSA’s Thought Leadership Last week’s “Inside the Executive Suite” from Armada Corporate Intelligence featured ideas for how to handle...

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