Freight in Flux: Insights from the June 2025 Economic Panel at ELEVATE
At ELEVATE 2025, economic experts explained their assessment of the current freight landscape—and where it's heading. The Economic Panel, moderated by Gary Cornelius of TCU Inc., brought together...
Inside the Shipper’s Mind: Key Takeaways from the June 2025 Shipper Panel at ELEVATE
At this year’s TMSA ELEVATE conference, one of the most anticipated sessions delivered exactly what attendees hoped for—unfiltered, practical insights from the people who manage freight every day....
Customer-Centricity Reshapes Logistics: Key Trends from 2024 TMSA Study
The big picture: The 2024 TMSA Marketing & Sales Metrics Study reveals a seismic shift in the logistics industry, with customer-centricity becoming the new competitive edge. The 2024 TMSA Marketing &...
The Essential Role of Content in Organizational Trust
By Conrad Winter, Content and Copy Writer for the Logistics Industry Trust was on the menu at the TMSA Executive Summit in Chicago October 11th – 12th. It’s a meaty topic in a town that loves a good...
Creating a Better Business Through Brand Alignment
Too often companies think that branding is a marketing function and conversations begin and end in the marketing department. The truth is, every employee you have is a piece of your brand, especially...
Sales and Marketing Collaboration: Your Growth Multiplier
“Customers don’t care where marketing and sales begin and end, they want one seamless experience.” -PATH study participant According to our research, 80% of customers are more likely to use a...
How to Make Data Privacy a Priority in the Remote Workplace
Saturday was “Data Privacy Day” and while some social media holidays seem silly, we actually think this one is really important. Data privacy has always been significant, especially in the current...
