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More posts about strategy

Strategy

To Outsource or Handle it In-House?

Why cost shouldn’t be your only consideration. Everyone loves a good do-it-yourself project. What could be more satisfying than making over a bathroom yourself or installing shelves on your own? The...

Strategy

8 Ways to Zoom Like the Pro You Are

If you're anything like me, you likely have increased your interaction with customers, staff and partners 10-fold with video conference calls through this COVID situation. We have replaced most of...

Strategy

Significant Growing Trend: Use of Technology in Marketing, Sales

Technology innovation and digitization are disrupting almost every process across transportation and logistics enterprises, ranging from methods of shipment, freight management, and supporting...

Strategy

COVID Outcomes: What’s Permanent and What’s Not?

Jun 08 One of the top insights to come out of TMSA’s May 27 Strategic Interest Group, comprised of an even split of sales professionals, marketers and consultants, was the demise of sales travel due...

Strategy

A Post-COVID World: How do we return to a ‘new normal’?

By Jennifer Karpus-Romain, Director of Marketing Services and Industry Outreach, FayeBSG As stay-at-home orders lift around the country, company leaders and employees (as well as their customers) are...

Strategy

Hell in a Handbasket

By Jason Ickert, Senior Director of Business Development, ENERGY Transportation Group Everything you've planned for in the last six months…all of the painstaking work you've put into mapping...

Strategy

Creating Customer Value in Challenging Times

By Tony Bodoh, Lead Strategist, The Congruity Group When customers are feeling overwhelmed, there is a tremendous opportunity to create value. Overwhelm causes people to feel stuck, frustrated, and...

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