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Strategy

Significant Growing Trend: Use of Technology in Marketing, Sales

Technology innovation and digitization are disrupting almost every process across transportation and logistics enterprises, ranging from methods of shipment, freight management, and supporting...

Strategy

COVID Outcomes: What’s Permanent and What’s Not?

Jun 08 One of the top insights to come out of TMSA’s May 27 Strategic Interest Group, comprised of an even split of sales professionals, marketers and consultants, was the demise of sales travel due...

Strategy

A Post-COVID World: How do we return to a ‘new normal’?

By Jennifer Karpus-Romain, Director of Marketing Services and Industry Outreach, FayeBSG As stay-at-home orders lift around the country, company leaders and employees (as well as their customers) are...

Strategy

Hell in a Handbasket

By Jason Ickert, Senior Director of Business Development, ENERGY Transportation Group Everything you've planned for in the last six months…all of the painstaking work you've put into mapping...

Strategy

Creating Customer Value in Challenging Times

By Tony Bodoh, Lead Strategist, The Congruity Group When customers are feeling overwhelmed, there is a tremendous opportunity to create value. Overwhelm causes people to feel stuck, frustrated, and...

Strategy

Leading Through Unprecedented Change

By Holly LaBoda, Partner and Co-Founder, Luminaries Consulting How are you doing? No, really, how are you doing? As individuals, many of us are finding ourselves smack in the middle of the biggest...

Strategy

TMSA’s Top 10 tips for Working Remote from Home

So many of us are working remote from home this week, and probably for a while, amidst the nationwide effort to prevent further spread of Covid-19. With restaurants, coffee bars and many other remote...

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