About TMSA Staff

Recent Posts by TMSA Staff

Strategy

Video Content: 6 Tips to Maximize Your Investment

Developing video content doesn’t necessarily need to be costly – but it can be. Whether you’re going for “high-end” production quality or low-end practicality, intelligent transportation marketing...

Marketing

Video Content: Top Uses In Transportation and Logistics

Video is rapidly gaining popularity as the most effective way to drive your marketing strategy. But it's important to know how you're wanting to use video in your overall strategy - and integrate it...

Strategy

Massive Rebranding Initiative Announced by Roadrunner and Ascent Global Logistics

Mergers, acquisitions, and business integrations - these are all strategic moves many players in transportation and logistics are incorporating into their own strategic direction. And with this comes...

TMSA

What It Takes To Be A Marketing Superhero

Do you know of someone in your professional network who has amazing superhuman marketing leadership powers? Then this person may be worthy to nominate for the 2018 TMSA Marketing Executive of the...

The Amazon Effect, Technology Raises Customer Expectations

Last Thursday, TMSA held yet another Connections Seminar – this time in Jacksonville at Landstar’s corporate headquarters. One of the primary goals of the TMSA Connections Seminars is to drive...

Technology, Multi-channel, Driver Shortages: Top Discussions at TMSA Seminar

Last Friday, TMSA held yet another Connections Seminar – in Atlanta at the Technology Association of Georgia (TAG) building. While it was a smaller group than usual (20 individuals), the size of the...

5 CRM Best Practices: Developing a Concise Strategy for Your Business

By: Jennifer Karpus-Romain, Intelestream A customer relationship management (CRM) system can give your business both a look forward and backward, and be the centralized hub for customer information....

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