About TMSA Staff

Recent Posts by TMSA Staff

Leadership

Why Is It Important To Recognize Marketing and Sales Executives?

By Brian Everett, CEO of the Transportation Marketing & Sales Association TMSA is all about encouraging our members to be the best they can be. It's something we take serious and is part of our value...

Content Marketing

3 Core Components to Powerful Content Marketing

By Kenneth Kowal, Founder, www.shipstarter.com When it comes to using content marketing for your logistics company it should not be a matter of if, but how. But before jumping in, it’s important to...

TMSA Members Receiving 2016 "Best Fleets to Drive For" Awards

The "Best Fleets to Drive For" award identifies trends, shares best practices, and publicly recognizes the for-hire carriers providing the best workplaces for their drivers. Launched in 2008...

Congratulations to TMSA Member Companies Receiving 2015 Green Award

Supply & Demand Chain magazine's 2015 Green Supply Chain Awards recognize companies that are making green or sustainability a core part of their supply chain strategy, and working to achieve...

Transportation, Logistics Firms Rank Fastest-Growing in U.S.

Savvy marketers have been building their brand and reputations by working to get their companies identified on "top lists" of various media channels. This reputation-building strategy is no different...

Sales

Five Critical Questions To Ask When Negotiating

By Brian Everett, ABC, Chief Executive Officer, TMSA Negotiation is nothing more than a conversation through which two or more parties are seeking to formulate and settle upon a mutually beneficial...

Marketing

Marketing Budgets On The Rise in Transportation and Logistics

There's good news for marketing professionals in our industry: Companies are investing more in the marketing and communication functions. In fact, more than 50 percent of respondents in the 2014 TMSA...

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