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Recent Posts by TMSA Staff

Strategy

Best Practices in Advertising: NFI Recruits More Female Drivers

Transportation and asset-based logistics companies are attracting more female drivers by highlighting women on the job in their paid advertisements and media relations initiatives. One transportation...

Food Logistics Recognizes 2019 Top Green Providers

Food Logistics magazine, a TMSA Affiliate member and Media Friend, recently announced its annual Food Logistics’ 2019 Top Green Providers. According to Jolene Gulley, Group Publisher at AC Business...

Transport Topics Says Economic Expansion Drives Robust Gains for Top 100 Motor Carriers

There were big financial gains in 2018 for most motor carriers, driven by the strongest economy in decades. According to Daniel Bearth, Senior Features Writer at Transport Topics, mergers and...

Strategy

More Transportation Companies Are Looking at Sales Holistically

Sales strategy and operations are becoming more sophisticated among companies in the transportation and logistics industry. At least that’s the findings from the 2019 TMSA Marketing & Sales Metrics...

Strategy

Customer Experience (CX): Myth or Reality in Transportation and Logistics?

TMSA’s keynote, Robert Rose of The Content Advisory, discussed how transportation and logistics companies are creating customer experiences that drive awareness, generate new leads, and enable sales...

Strategy

4 Stages of Inbound Marketing

There’s no question that the transportation and logistics industry is in a current state of rapid change, thanks to a large degree to to the evolution of technology. Shipment tracking and tracing,...

Strategy

TMSA Seeks Chief Strategy Officer

As TMSA expands its value proposition and service offerings to members, the association's Board of Directors has approved the decision to expand staff resources that will support the growth of the...

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