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Recent Posts by TMSA Staff

Sales

5 Steps to Successful Sales in Transportation and Logistics

In the 2017 TMSA Sales & Marketing Metrics Study, outside sales employees with transportation- and logistics-related companies contributed on average about 51% of the revenue for respondent companies...

Product Alert: Transportation's First RFP and Bid Management Application

By Brian Everett, CEO of the Transportation Marketing & Sales Association Here at TMSA Headquarters near Minneapolis it's uncommon to host visits by TMSA members in the dead of winter, so I was...

Fortune’s Most Admired Companies: Transportation and Logistics Companies Lead List

Transportation and logistics-related companies comprise one of the leading categories among the Most Admired Companies in the World, according to FORTUNE magazine. FORTUNE collaborates with partner...

Digital

The Edgy Power of Video: Practical Tips, Case Studies

The use of video is gaining significant traction in generating marketing, sales and business results in transportation and logistics. TMSA member companies like Averitt Express which uses video to...

Strategy

Top 3 Marketing Trends in 2019 to Watch in Transportation and Logistics

About the Author: Brian Everett is the CEO of the Transportation Marketing & Sales Association, and Senior Partner with MindShare Strategies. He has 25+ years marketing, sales and association...

Strategy

How to Assess ROI of Project Implementation

It’s now 2019 – and we’re now back from holiday breaks and assessing where to prioritize our time and resources. For many, budgets have now green lights and it’s “all hands on deck” to plan and...

Strategy

What Shippers Need in 2019 – and How Sales & Marketing Should React

The 2019 Third-Party Logistics Study that recently was published shows that shippers and their 3PLs continue to increase more meaningful partnerships and are collaborating more closely to accomplish...

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