Redefining the Road magazine, the official magazine of the Women In Trucking Association (WIT), announces there were 10 recipients of the 2018 “Top 50 Companies for Women to Work For in...
A truly great supply chain partner is one who knows precisely which ingredients we need to make our operations successful — and those we can skip. Some partners can tell us, for instance, what...
By Jennifer Karpus-Romain, Director of Marketing for Intelestream, a Chicago-based Customer Relationship Management (CRM) product development and consulting firm that offers solutions related to...
With today’s fragmented communication and marketing channels, and complete control resting in the hands of the consumer, companies are forced to rethink their go-to-market strategies. Joe Pulizzi,...
By Brian Everett, CEO of the Transportation Marketing & Sales Association When you think about the four phases of the Buyer’s Journey (Attract Suspects and Prospects, Convert Leads, Close and Retain...
