2020 Recap: Top Articles in Transportation Marketing and Sales
2020 did not turn out to be the year that we all expected it to be. With everything going virtual due to the COVID-19 pandemic, a lot of marketing, sales, event, and travel plans had to be put on...
By Conrad Winter, a freelance copywriter specializing in content and copywriting for transportation and logistics I, like many people in the world, am pretty happy scaling back and staying in these...
If You Don't Have a Formal Customer Feedback Strategy, You Need One
By Leigh Sauter, Senior Director of Marketing and Customer Advocacy at Tucker Company Worldwide As a marketer, it’s easy to feel a bit removed from your customer base at times. After all, we’re...
COVID’s Impact on Sales Travel in Transportation and Logistics
Shippers are limiting external visits and sales calls to their facilities to minimize any chance of COVID spread to their workforces – which layers additional challenges to building relationships...
Catching Up and Catching On: Digital Marketing in the Transportation Industry
By Chris Chin, SyncShow is an online marketing agency supporting transportation, manufacturing and professional services clients. We specialize in inbound marketing, lead generation and SEO that...
By Jim Bierfeldt, is president of Logistics Marketing Advisors, a marketing agency focused exclusively on logistics businesses. Jim recently surveyed buyers of logistics services on how to best get...
The Future is Now: Marketing, Sales Best Practices in Transportation, Logistics
The first-ever 2020 Logistics Marketing & Sales VIRTUAL Conference & Expo packed a punch with its informative and relevant session lineup and peer networking opportunities, all surrounding the theme,...
